Project


St Neots Community Alcohol Partnership Pilot Project

Description:

The St Neots Community Alcohol Partnership (CAP) was launched on 11th September 2007 with the objectives of reducing harm to society and victims (including young drinkers), delivering cultural change within Cambridgeshire and challenging and changing public perceptions.

The project involved several elements:

  • Trading Standards worked with store managers (visiting them during the day) and positioned themselves in retail outlets to advise any alleged offenders (young people or proxy purchasers) of the reason their purchase was refused.
  • The local press reported regular news stories on the project.
  • Regular patrols of hot spot areas (involving police, trading standards and licensing authorities), with police confiscating alcohol from under 18s.
  • Retailers were provided with telephone numbers of Trading Standards and police staff, at times of enforcement operations, to immediately report attempted under-age or proxy purchasing.
  • Trading Standards and neighbourhood policing teams visited schools and local colleges to talk to students about the legal and criminal issues relating to alcohol.
  • Drinksense facilitated an alcohol awareness workshop for parents.
  • Letters and leaflets distributed to explain the law in this area and the implications of breaking it.

Project status: Ongoing

Project type: Enforcement

Project code: YH5N